Football is core to British culture, occupying the hearts and minds of many millions of people around the country. When new football stadiums are developed, they not only help create more successful conditions for their football club, but they reinvigorate their local communities and area. In this article, we will explore the benefits of investing in property located nearby football stadiums and why these should stand out to all types of investors.
Football Stadiums in The UK
Across the UK, there are 92 stadiums belonging to football clubs within the top four professional leagues in England. While there are more, smaller stadiums around, these are the important ones. There are 20 in the Premier League, arguably the world’s biggest football league.
To improve revenues in recent years, the top football clubs in the country have chosen to expand their current stadium capacity or are developing new ones entirely. For example Everton FC have invested £500 million into developing a new 52,000 seater stadium on Bramley-Moore Dock, which has seen them leave Goodison Park, their home for over 100 years.
Stadiums such as Liverpool’s Anfield have evolved into venues for major concerts and community events, hosting performances from global artists like Elton John, Taylor Swift, and The Rolling Stones. These non-sporting events generate year-round footfall, further enhancing the appeal of nearby property.
Why Properties Near Stadiums Are a Great Investment Option
With the expansion of offerings at football grounds in recent years, property within the proximity of these stadiums is benefiting more than most, driving demand, prices, and growth.
Rising Property Prices
Being in close proximity to a football stadium can drastically raise the value of a property. This is particularly true of new football grounds, such as West Ham’s Olympic Stadium, which increased the value of property within its vicinity by 79% (according to Foxtons). Similarly, since Arsenal moved to the Emirates Stadium in 2006, house prices in the N7 postcode have climbed by 112%.
This underscores how new or renovated stadiums can uplift entire communities and areas, enhancing their appeal to both tenants and investors.
Strong Demand
Property in the area around a stadium sees steady demand from both short-term and long-term tenants.
Short-Term Lets
The footfall in the area alone would provide plenty of demand for property investors to capitalise. For the thousands who are travelling to watch their team or attend an event, the property will receive a lot of attention due to its close proximity.
The increased demand means investors can drive higher rates and can generate a higher yield. Due to the events football grounds host during the summer, investors will not be hurt by a shortfall in demand that would usually accompany the summer as the football season goes on hiatus.
Long-Term Tenants
For long-term renters, properties near stadiums offer convenience, access to amenities, and excellent public transport links. These factors appeal to young professionals, families, and students alike, ensuring strong occupancy rates and long-term rental yield stability.
Improved Infrastructure
Major stadium projects typically involve comprehensive urban regeneration. Improved transport links, better roads, new public spaces, and commercial developments often accompany stadium upgrades. This revitalisation makes the surrounding area more liveable and desirable, which increases demand and property value in the area.
Investment Opportunities Near Stadiums
Some locations in the UK are uniquely primed to deliver for investors in these particular properties.
Liverpool
Home to Liverpool FC and Everton FC, there are two huge stadiums in Liverpool: Anfield and the Hill Dickinson Stadium. On matchdays, short-term lets in Anfield sees a 74% increase in income. The Everton Stadium’s introduction to the waterfront will precipitate a similar effect for property in the area, particularly as the broader Liverpool Waters regeneration develops.
City Walk is a new development in the heart of Vauxhall, one of Liverpool’s most promising regeneration zones. With over 166 apartments with yields of up to 12%, this development is a standout opportunity for investors due to its potential to deliver high returns and its flexibility as a short-term let option.
Manchester
Home to the 73,000-seater Old Trafford, England’s second-largest stadium, Manchester’s Trafford area is set to undergo a major transformation over the next decade. Manchester United is planning a new 100,000-seat stadium, set to become the centrepiece of a vast regeneration project, redeveloping Trafford in a mixed-use environment that will build over 17,000 homes and create 90,000 jobs.
Trafford Waters is a development that is right in the centre of this regeneration. Priced below-market value and primed to deliver yields upward of 7%, this development is an excellent gateway into Manchester’s property market, which is poised to continue its impressive growth by 29.4% over the next four years.
Leicester
Leicester has enjoyed a remarkable return to the public spotlight in recent years, following Leicester City FC defying their 5000/1 odds by winning the Premier League in 2016. The King Power Stadium, home to the Foxes, seats up to 34,000 people, and regularly hosts a range of events. Hometown rock band Kasabian and Italian opera singer Andrea Bocelli have both previously performed at the ground, highlighting the stadium’s potential to host musical acts in the future.
Our Central Leicester Off-Market property is only a short walk away from this stadium, providing investors with excellent access to one of the UK’s most beloved football clubs.
Why You Should Invest in Property Near Football Stadiums
Investing in property near football stadiums is a great way to enjoy capital growth, high demand, and high return on investment. By purchasing one of these properties, investors will have unparalleled access to the short-term let market and can enjoy consistent returns, not only during the football season, but also during the summer when public events become more common.
Interested in investing near a football stadium? Contact Advantage Investment today and we can advise you on all your future property investments. Through our 360-degree service, we provide tailored and personalised investment advice to help you secure the property that best suits you and your circumstances. Start your journey toward smarter, more strategic investing today!
